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Platform Choice: There are various types of CDPs available It is therefore important to understand your use case in order to select...

Instead, they're the current action in the evolution of how online marketers manage consumer data and customer relationships ().For the majority of online marketers, the...

With so many various types of marketing innovation out there every one normally with its own three-letter acronym you may question where...

The Customer at the Center This is why a CDP lets you integrate of real-time, real-time customer...